Legendary British model Dame Twiggy Lawson has been announced as the new face of L'Oréal Professionnel in the UK.

Lawson commented 'I am absolutely delighted to become a L'Oréal Professionnel brand ambassador, I truly believe in the skill of the professional hairdresser and am so proud to represent the brand. My hair has always been important to me and has been a big part of my image throughout the years. I hope to inspire women to be confident in their personal style and never be afraid of trying something new'.